Tag: Marketing the Blue and Gray


Alum Lawrence Kreiser Publishes “Marketing the Blue and Gray.”

Lawrence Kreiser, Jr., a doctoral alum of The University of Alabama Department of History and Associate Professor of History/Chair of Social Sciences at Stillman College, recently published his fourth book, Marketing the Blue and Gray: Newspaper Advertising and the American Civil War. From the publisher: “Marketing the Blue and Gray analyzes newspaper advertising during the American Civil War. Newspapers circulated widely between 1861 and 1865, and merchants took full advantage of this readership. They marketed everything from war bonds to […]

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