Bart Elmore


Dr. Bart Elmore

Assistant Professor
Ph.D., University of Virginia, 2012
T 2:00 - 4:00

Research Interests

  • Global/American Environmental History
  • Business History
  • Southern History


Courses Taught

  • American Civilization since 1865
  • The Environment in American History

Recent Publications

  • Citizen Coke: The Making of Coca-Cola Capitalism (New York: W. W. Norton & Company, 2015).
  • “Citizen Coke: An Environmental and Political History of the Coca-Cola Company” Enterprise and Society 14 (September 2013).
  • “The American Beverage Industry and the Development of Curbside Recycling Programs in the United States, 1950-2010,” Business History Review 86 (Autumn 2012).
  • “Growing Roots on Rocky Soil: An Environmental History of Southern Rock,” Southern Cultures (Fall 2010).
  • “Hydrology and Residential Segregation in the Postwar South: An Environmental History of Atlanta, 1865-1895,” Georgia Historical Quarterly (Spring 2010).

Current Projects

  • I am interested in the history of corporate growth in the twentieth century and its effects on our global environment. Citizen Coke, my current book project, focuses on the birth of what I call Coca-Cola capitalism, a system for making money through outsourcing and franchising that first developed in the Gilded Age. I examine how this system for making money reshaped ecologies all around the globe.
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